Tianmu, China, is a proposed waterpark development positioned as a new-generation leisure destination within a rapidly evolving tourism landscape.
KCC Entertainment Design was engaged to create the initial concept vision, defining the strategic direction, spatial logic, and architectural building style of this water park.
KCC’s concept establishes a structured approach to zoning, guest flow, and attraction placement, ensuring the park is designed for both strong first-time impact (wow effect) and long-term operational efficiency (through connections with the resort).
The water park was to be integrated in a building surrounded by the rest of the resort. It’s central visibility demanded a strong architectural concept that invited guests and formed a great view. This was established through a concept combining a Victorian styled greenhouse with steampunk factory merging nature and industry.
Through this initial vision phase, KCC Entertainment Design provided a strategic foundation that aligns creative direction (a strong visual landmark) with commercial logic.
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